Corporations Gone Feminist? Get real!

You know the whole Dove Campaign for Real Beauty thing raked in a lot of controversy: good and bad. As a feminist I was at first glad to see a company making the effort to represent a diversity of women's bodies in their adds...that was until today. Dove recently launched a new add campaign soon to be on a billboard near you. The add is a group of women in their underwear, non-airbrushed real women. Sounds good right? I thought so too until I saw that the add was for a new "firming lotion". I mean talk about hypocritical...these women are real, natural, beautiful...BUY OUR FIRMING CREAM! The adds feature a caption that says "lets face it, firming the thighs of a size two supermodel is no challenge" This add is still doin what other adds have allways done, playing on women's insecurities. Only now its like "wow...that woman actually looks like me...but she is far pretty because she has no cellulite. Maybe I should try that cream..." Get real Dove. You're not getting this feminists money! I don't think I have ever been more genuinely disappointed in a company. I'll admit I had hopes we were on to something good. If it had been a shampoo or even moisturizer add, but firming lotion?? Dove Add
Then I read of the "We Come in Peace" campaign started by a sex shop called Playtime. Get this...are you sitting down? The owner thought "in light of the war in Iraq and womens recent 'liberation'" she would send vibrators and lube to these 'new women'! Dont get me wrong I am all for sexual liberation and satisfaction as you all know...but how are they supposed to find time to masturbate living in a state of war and occupation?????? Im a student and I can hardly find time for Christ Sake! I think they have more important things to deal with than a fucking orgasm! To quote..ahem:

"I've selected a glow in the dark vibrator...may come in handy during those dark Iraqi nights".
"I hope that when you use this vibrator you will realize that Americans do not hate you."
"The wipes will keep your anus and vagina minty fresh (I imagine things get a bit musky there in Iraq) and tasting great."
"Enjoy your vibrator while you can, when my fellow Americans leave your country, it is highly unlikely that you will be able to enjoy it much longer"

Oh god bless america...plunderer of oil and bringer of sex toys. This is not feminist or even sisterly support, these women need more than a vibrator. I have worked in sex shops and taught various workshops on womens sexual health-it is an important part of womens lives yes, but I think these women are more concerned with rape, plunder, food and shelter. Playtime keep your politics to yourself and your help for "humitarian reasons"....get real they need more than your attempt at creating a new market overseas!
Playtimes Letters